Last updated: September 12, 2018
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There's a persistent rumor among wine critics that wine clubs ship "bulk wine" made from inferior grapes with inferior winemaking techniques. We've reviewed several hundred wine club shipments from dozens of companies and we find that's actually very rarely the case (and we let you know when it is).
We define the best wine club values as those which deliver wine priced significantly below retail (for any level of wine) or wines that seem underpriced, whether it's because of their wine region, their winemaking, or their actual taste. We consider the quality-to-price ratio of every wine we received, and that's what fuels the decision to put a wine club on this list.
When you really want to push for more value, look carefully at the pricing structure of the club you want. Many wine clubs give you better and better prices (for the same wine) when you're a volume buyer. For a wine club, volume-buying might be 12-bottle shipments (get them quarterly if that's too much every month) or smaller shipments but pre-paid for a high number of months (6 or more usually breaks into discount territory). In addition to saving on wine on volume, the shipments can be delivered for less per bottle when they're larger, so larger shipments save on delivery fees, too.
This list focused specifically on value and not on affordability. Our Best Affordable Wine Clubs list is very popular and focuses on wine delivered under $15 per bottle, but this page is designed for people who want to get great value out of their wine budget while drinking what the industry called "ultra premium" wines. (Learn more about this industry term here).
The California Wine Club, while always a good value for boutique California wines, has really gone out of their way to demonstrate outstanding value in this Case Club Series. Normally you pay around $27 per bottle to have their terrific California wine delivered on a monthly basis ($53.95 for two bottles). We knew that it would be even better to buy those terrific wines by the case and be rewarded for being a volume purchaser, so we begged The California Wine Club to create a case club... and did they ever!
At 48% below their normal prices, you can now get 12 bottles delivered monthly, every other month, or quarterly for just $14.17 per bottle! This is the exact same price as other widely-published case wine clubs, but the wine quality is leaps and bounds above what you'll find in those other clubs. In addition to the boutique California selections, each shipment also contains 1-4 wines from their other wine clubs — Pacific Northwest and International Series — so you can discover wines from all over the world, too.
As if their value pricing wasn't enough, The California Wine Club still offers their full complement of great customer-centric services to their Case Club Series members: personal wine consultants available any time and a Love It guarantee which replaces any bottle you're not satisfied with.
Note: The Case Club is not set up for gifting. If you're looking to give a monthly wine gift, try this best wine club gifts list instead.
Winc has long been one of our favorite wine clubs, particularly because they're constantly reengineering their company to produce more and more value for their customers at just $13 per bottle (or less if you take advantage of all of their deals).
Where does all of the value come from? Well, they're punching above their weight, so to speak. The biggest change they made was when they switched from purchasing existing wines for resale to producing their own. Cutting out the middleman is a time-honored method for reducing costs and the wine industry is rife with middlemen.
Not satisfied with just reducing their production costs, they've reduced their fuel costs (transporting wine to their warehouse in bladders instead of barrels or bottles), they don't use capsules (the little plastic or foil cork cover which is only there for show), and they reduce their cost of customer acquisition by keeping their existing customers extremely happy with great wine and great deals.
Our favorite way to stretch your wine value with Winc? After you sign up (and see what all the fuss is about) you can pre-buy credits at up to 20% off. Then, start buying your wine 12 bottles at a time (you can skip a month or two online if you haven't finished all that yummy goodness) and save another 10% on every shipment. Now that's value!
Note: We love Winc as a gift, but you should know that when you give Winc the recipient will be asked to take a quiz about their preferences. Not everyone wants their recipients to "do so much work," but we think it's fun! Winc gift subscriptions are given as gift cards in fixed amounts beginning with $60.
This is one of, in our opinions, the most under-appreciated wine clubs on our website. It's one of only five wine clubs that have a full 5 stars and it appears on several of our Best Wine Clubs lists.
Wired For Wine ® is a wine retailer offering an eclectic international selection of wines that are rated at least 90 points by a wine critic and below the retail price. They're quarterly wine club collects twelve of these bottles and delivers them to your door. There are a few things that, in our minds, are very special about this wine club:
Awesome Value from Quality comes from only working with exceptional wines s. The wines are curated based on wine critics' ratings and how much the owners of the company want to drink the wine (a foodie-friendly selection).
Awesome Value from Pricing starts with selling their curated selection well below the wine's retail price, includes shipping on 12 bottles, and competes with big name wine clubs at the exact same price but with significantly better wine.
Awesome Value from a Satisfaction Guarantee means if you don't like a wine, they'll get you something else at no extra cost. They want you to love the wines you get and they stand behind their wine selection prowess.
There are different ways to approach creating great value in a wine club. Other clubs on this list focus on deep discounts, or reducing their production/acquisition costs, but Plonk takes a different approach to getting amazing value into their wine club. They only pick great wine that's available to them at killer prices, sometimes by acting as their own importer.
Etty is both the wine club's proprietor and the wine buyer. Her bona fides speak to a well-trained palate: she has certifications at both Wine & Spirit Education Trust (WSET) and the American Sommelier Association and has been raved about by Food & Wine Magazine, Wine Enthusiast, Wine & Spirits, Snooth.com, Thrillist, Tasting Table, The Huffington Post, and on and on. All that press doesn't add up to value, but her adventurous, discerning palate and a willingness to go anywhere in the world to find great wine at great prices do.
So, now that I've established the value credentials for the Plonk Wine Club, let's talk about the wine itself for a moment. Each shipment features an eclectic collection of wine from around the world, for when you're bored with Cabernet and Chardonnay. I saw on Wine Folly's Facebook page the other day a request to share your favorite "esoteric wine grape" and Madeline suggested hers is Grenache Blanc. And I thought to myself... "That's an esoteric grape? It's certainly one of my favorites! No wonder I love the Plonk Wine Club!"
Whether it's a Zweigelt (red) from Austria, a white Rhone cuvée from Mendocino, or red blend from Portugal, you'll never be bored — or disappointed — with a shipment of Plonk Wine Club. And you'll never feel like you didn't get more than your money's worth, either.
Bonus! Your first shipment comes with a free double-jointed waiter's corkscrew (the best kind) and even when you order all red or all white, you get four different bottles in every shipment.
Exclusive Deal For Gifts Give a wine club gift of 3 months or longer and get a bonus bottle of Napa Cab, a free artist-designed gift box, free gift bags, and a free printed gift notice. Click for This Deal.
For Gifts The lowest prices of the year. Save on all gifts of 3 months or longer, up to 18% on 12-month gifts. Until Nov 15. Click for This Deal.
Award-winning wine is everywhere, but it's so hard to decide which ones you should buy. And while you can find good wine in nearly any wine store, you won't always know what is critically-acclaimed or whether it's priced well. This makes value-hunting among California's boutique producers of wine a challenge.
Enter the Gold Series from Gold Medal Wine Club. Like their competitors, they offer two-bottle shipments delivered around $27 a bottle. This is a good value in wine clubs and in California wine clubs in particular, but if you want to get great value for your wine purchases, we recommend upgrading to their four-bottle shipments — for which they thank you with a 10% discount on the wine and a 40% discount on the shipping.
Want to push your value even further? Pre-pay for six months and save an additional 5% or twelve months to save an additional 10% (gets you down to just $15.75 per bottle, before shipping).
Note: When you join the four-bottle Gold Series club you get two each of red and white wine, or if you choose a red-only or white-only club, you get four of each.
Overview: Using the same methods of wine selection for more than 25 years, The California Wine Club expanded their vision to include an International wine club, too. Get an in-depth look at new-to-you wine regions around the world with all of the perks of being a member of The California Wine Club.
What We Love: As hard as it is to find boutique wines produced in the United States, it's even harder to find these tiny gems overseas.The fine selections we received were an eclectic pair of wines from Becker Vineyards in Germany; a Pinot Noir and a Pinot Gris. There is much to love about The California Wine Club, but we especially love their devotion to their members. We also like that it's a family business supporting family wineries.
Could Be Better: As a general rule, we think The California Wine Club has little they can do to improve. Whether you're buying for yourself or as a gift, they've really done a lot to create a wine club worth joining.
Overview: An affordably-priced personalized wine club that learns what you like as you receive, drink, and rate six bottle shipments. International, domestic, and award-winning wine from a thoroughly modern wine subscription box service.
What We Love: Compared with other wine subscriptions in this price category, we think Firstleaf has nailed ease-of-use, presentation, and offers reasonably-interesting wines. We also really like that they identify the body, acidity, sweetness, fruitiness, and tannin level for each wine they sell. You can review the wine before it is shipped and swap out wines that have characteristics you don't like.
Could Be Better: We think their marketing materials make them seem better than they really are, but with a 100% satisfaction guarantee and inexpensive introductory shipment, you can decide for yourself.
Overview: A super-fun Pacific Northwest wine and coffee subscription featuring artful labels born of celebrity and tastemaker collaborations. Each quarterly shipment also includes a t-shirt with extra goodies around the holidays.
What We Love: Among other things, we love the uniqueness factor. This isn't a wine club where a celebrity slaps his or her name on the marketing. This is a winery that collaboratively produces with celebrities, and then lets the celeb pick the art for the bottle. Sometimes the celebs even design the labels themselves. This all adds up to a lot of personality and a feeling of being on the inside of the Hollywood industry.
Could Be Better: This wine club does not yet offer everything we expect from a top-rated wine subscription box. We'd like to see more information about what's in the bottle to accompany the quirky insider anecdotes, the ability to personalize shipments (choose a wine color), gift subscriptions, and an end to the two-shipment minimum (there's a $40 early cancellation fee).
Want to try new wines every week? We taste wine from nearly every wine club we review and rate the clubs objectively. Then we look at which subscriptions wine lovers like you actually join each month and rank them for you on this list.
The best red wine can be pricey so pick a trusted wine club with a satisfaction guarantee. Quality & service is how you get on our list of best red wine clubs.
Wine clubs are the white wine lover's best friend. Excellent & affordable sums it up. There's so much more than Chardonnay and Sauvignon Blanc, so join one!
Find budget nirvana by combining two smart wine shopping tactics: Buy by the case, get a subscription. These are the best quarterly case clubs on the market.
Not all wine clubs are affordable, so we've determined the 5 best wine clubs under $17 per bottle. Wine doesn't have to be expensive and you should always drink what you like. Our reviews help you avoid the duds and find the best deals on monthly wine subscriptions.
Looking for a cut above the regular wine selection in your next monthly club? Try one of these Premium wine clubs. The wines typically cost a little more, but you’ll find you have access to a more unique selection, and wines that are much harder to find at your local store or in another wine club.